Step by step

Step 1 – Open Meta Business Suite

1. Go to business.facebook.com

2. Log into the Facebook account that owns the Page from Part 1

3. From the left sidebar, open Settings

Step 2 – Create a new ad account

1. In Settings, open the Accounts tab

2. Click Add Accounts

3. Click Add (blue button in the top right)

4. Select Create a new ad account

5. Enter the ad account name

6.Select your time zone

7. Select your currency (USD, if you are using dollars)

8. Click Next

9. Select My business (choose Someone else only if you are setting this up for a client)

10. Click Next

11. Click I agree

12. Click Create ad account

Step 3 – Create a Meta Pixel

1. In Settings, click Data Sources

2. Click Data Assets

3. Click Pixels

4. Click Add

5. Select Create a new Pixel6 Enter a Pixel name

7. Click Create

Step 4 – Connect the Pixel to the ad account

1. Click the Pixel you just created

2. Click Connect assets

3. Select Other business assets

4. Choose the ad account you created in Step 2

5. Click Add

Step 5 – Confirm completion

1. Confirm the ad account exists

2. Confirm the Pixel exists

3. Confirm the Pixel is connected to the correct ad account

Quick checklist

• Ad account created (name, time zone, currency set)

• Pixel created (named)

• Pixel connected to the correct ad account via Connect assets

• Ready for billing and payment method setup